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For Spa Start Ups and developing Professionals. This Spa Management course will give you the practical skills to build a lean, high performance spa business model. More Information...

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Category Archives: Marketing – Online

Spa Management: K.K. Part 6 – Tears of Pride and Joy in Finishing the Course

  Be sure to visit Parts 1 – 5 of this series! As I write this email, I am crying tears of pure joy that I have found my next career.   What a wild ride this course was. I … Continue reading →

Spa Management: K.K. Part 5 – LATER THAT WEEK…

  Be sure to visit:  K.K. Part 6: Tears of Pride and Joy in Finishing the Course I promised to you and to myself, to finish strong and that is exactly what I intend to do. I am currently reviewing … Continue reading →

Spa Management: K.K. Part 4 – This Course is Changing my Life!

  Be sure to visit: K.K. Part 5: LATER THAT WEEK… Wow. This course has changed my life!!!!! Back in October I had no idea of what I was going to do with the rest of my life. It is … Continue reading →

Spa Management: K.K. Part 3 – Being Reminded that the Brain is a Muscle

  Be sure to visit: K.K. Part 4: This Course is Changing my Life!   I am getting through Module 3 Marketing pretty well… It is a lot of reading   My note taking is a little more tedious for … Continue reading →

Spa Management: K.K. Part 2 – Digging into her Holistic Bag of Tools

  Be sure to visit: K.K. Part 3: Being Reminded that the Brain is a Muscle   Two weeks ago I found my career path and set out on a journey of learning a completely new business from scratch. As I started … Continue reading →

Spa Management: K.K. Part 1 – This Spas2b Course was the Right Choice for Me

Be sure to visit: K.K. Part 2: Digging into her Holistic Bag of Tools If you are currently taking the Spas2b online Spa Management course, or considering taking it, I’ve got a great story to share with you.   This (unsolicited) … Continue reading →

‘SpAdapt’ these 4 Trending Topics

  There are so many interesting topics that are trending now, and if we in the spa business pay close attention, many of them we can ‘SpAdapt’ © to help both our businesses and the industry as a whole, stay strong and vibrant.  … Continue reading →

Brand Research misses the Real Reasons People Buy – Re-Blog

The Distraction of Data By: Douglas Van Praet In the latest in his series on neuroscience and marketing, Douglas Van Praet discusses why traditional research on “brand awareness” misses what really drives a buy, and the power of positive and … Continue reading →

Spa Start Ups: Spa Management’s biggest threat?

  My sources have been pointing to a fairly significant upswing in spa entrepreneurs coming back on-stream, and in this recent study I unearthed at Small Business Trends, a research report conducted in 2012 by Global Entrepreneurship Monitor (GEM) was highlighted.  … Continue reading →

3 Ways Spa Management should be using Social Media – Re-Blog

3 Kinds of Facebook Posts that Get Crazy Likes and Comments by Janet Johnson Creating content isn’t easy. Coming up with great ideas & knowing exactly what to post — not easy. In fact, it’s such a struggle for some … Continue reading →