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Category Archives: Operational

6 Facts that Impact your next Leg of Growth

iStock_000000587551Medium  What is the underlying state of your business’s future? Do you need to ‘shore up’ so that you can own your tomorrow? Here are 6 questions you can ask yourself as you strategize for the year ahead: 1.  How are you broadening your capabilities? Continue Reading…

Strategic Planning – A Spa Management Priority

64971  Strategic Planning starts with the end in mind It is a disciplined, yet agile action plan carried out by management that includes collecting data and using that data to make informed choices that will strengthen business operations.  It helps you identify your core values, the vision you want to ensue, where you can make a difference, and what you will have to do to succeed at it.  Continue Reading…

50 Things your Clients LOVE to Hear

Let’s bring some music to our clients ears! You’ll recall reading our blog awhile back titled “50 Things your Clients NEVER Want to Hear“.  As you compare those unenthused ‘one liners’ with these genuinely enthusiastic responses below, you will see that closed minds close doors; open minds open opportunities.   Continue Reading…

9 Start Up Habits that will Transform your Work – Re-Blog

      When I left journalism school, I and half of the grad students in my class entered the job market as freelancers. (It’s a tough market for journalists, even today). And then a peculiar thing happened: all of these amazing, Columbia-educated journalists who’d written for The New York Times and NBC and Time Magazine started approaching me for help—despite the fact that they were far better writers than me. Continue Reading…

4 Ways to Calculate Client Value and Grow your Business

  Not all clients hold the same (potential) value when it comes to your business.  So it’s important to consider why you might be handling a client you only see twice a year, the same way you are handling a client that comes in every week.  Continue Reading…

Rising Supplier Costs = Raising Spa Prices – Part 2

  In Part 1 of this 2-Part Blog Series on Rising Supplier Costs, we talked about ’reflecting’, not ‘absorbing’ price increases, as well as the importance of setting standards for price increases in your business, ongoing.  In this Part 2, we’ll discuss the importance of cost containment in 3 vital areas; and how to increase your prices by using a spiraling method that will minimize the ‘shock wave’ and maximize your chances at profitability. Continue Reading…

Rising Supplier Costs = Raising Spa Prices – Part 1

  This Part 1 of our 2-Part Blog Series on Rising Supplier Costs will cover the importance of ‘reflecting’, not ‘absorbing’ price increases, as well as an introduction to setting standards for price increases in your business.      Running a profitable spa business takes experience and know-how It’s very important that you watch that thin line between profit and loss like a hawk.  Continue Reading…

S W O T vs. Swag?

It may not win the popularity contest… SWOT:   Strengths; Weaknesses; Opportunities & Threats Analysis vs. SWAG:   Spontaneous Wild @ss Guess! BUT Which is preferred….? SWOT definitely   Which is more popular….?  SWAG most definitely ! Continue Reading…

Chess and Spa – Part 1 of 2

  This blog is all about using one world to improve in another.  Today, we’re going to apply the principles of chess, to help you position your spa business ahead of the competition.    Even if you don’t know the first thing about chess, I know you will still enjoy the benefits that you can extract from the book “Every Move Must Have a Purpose” by Bruce Pandolfini; a leading chess expert.  Continue Reading…

Chess and Spa – Part 2 of 2

  You might say Part 1 of this blog was about positioning yourself and your business for gains.  And perhaps you could say Part 2 is about checking that position, in order experience the pay-off: business wins. 7. Don’t Over-Extend There are two times in life you should not speculate:  when you can’t afford it and when you can.  Continue Reading…