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Tag Archives: Retail

Rising Supplier Costs = Raising Spa Prices – Part 2

  In Part 1 of this 2-Part Blog Series on Rising Supplier Costs, we talked about ’reflecting’, not ‘absorbing’ price increases, as well as the importance of setting standards for price increases in your business, ongoing.  In this Part 2, we’ll discuss the importance of cost containment in 3 vital areas; and how to increase your prices by using a spiraling method that will minimize the ‘shock wave’ and maximize your chances at profitability. Continue Reading…

Rising Supplier Costs = Raising Spa Prices – Part 1

  This Part 1 of our 2-Part Blog Series on Rising Supplier Costs will cover the importance of ‘reflecting’, not ‘absorbing’ price increases, as well as an introduction to setting standards for price increases in your business.      Running a profitable spa business takes experience and know-how It’s very important that you watch that thin line between profit and loss like a hawk.  Continue Reading…

The Root Cause of Low Retail

  Tanya Chernova is an international skin specialist, author of the bestselling book Under Mind, professional speaker and strategic coach, and I had the pleasure of attending her ISPA presentation recently.   Are you like so many spas, where retail sales are low and slow? Continue Reading…

The “Male Retail Sale” Perfect 10

  Spa Retailing is CO-ED!   Don’t overlook these opportunities for a male sale!   Who doesn’t love the perfect 10? 1.  No hard sell or over-selling too many products. Men just want attentive sales people offering one-stop shopping solutions 2.  Language should be non-technical yet educational.   Continue Reading…

Stand out and get talked about!

  Now more than ever, your excellent spa services must be accompanied by imaginative ideas that will cause a stir and make you STAND OUT AND GET TALKED ABOUT!  My inspiration for this blog came from these fascinating Facebook Pages: Old Moss Womans Secret Garden , Suzi Homefaker, and Junk in the Truck. Continue Reading…

Booming Beauty Boxes – Re-Blog

The booming business of beauty boxes – MacLeans.ca I read this blog today, and had to re-blog it out to the masses – how things have changed… Online companies are turning free cosmetics samples into big profits…Read on…   by Tamsin McMahon on Wednesday, May 16, 2012 11:45am Reena Newman   The Business Model It’s hard to dream up a better business model than convincing customers to pay hundreds of dollars a year for products they could otherwise get for free. Continue Reading…

Retailing for Dollars – Free Webinar

Let’s Improve your Paycheck! Webinar Length: 66 minutes By Leslie Lyon and DeeAnn Lensen, Advanced Spa Technologies Inc. (www.advancedspatech.com)   Retail is very important as a revenue stream in your spa because you can sell a lot of it in a short period of time! Continue Reading…

Retailing: The Formula

  If retail is going to be one of the main focuses of your business (and it should be!), we believe that the appropriate space must be allotted based on a practical 4-point formula; not an impractical guesstimate. Too much, or too little space allotted to retail can seriously impede your sales opportunities throughout the entire spa and for the life of the business.  Continue Reading…

Robust Spa Retail must be System-Driven!

  Getting your spa staff to sell retail has been in the Top 3 spa business challenges category for decades! But somehow we think our low involvement still warrants high expectations…….what?? With your dedication, these 5 systems to Robust Retail will provide you with a measurable, impressive payoff. Continue Reading…

Disposable nail polish brushes

A question submitted to Spas2b: We’re wondering about disposable nail polish applicators. Why on earth are they basically non existant? We’re thinking in terms of transfering bacteria etc…..   Our Response: Using disposable nail applicators (as with the case of disposable mascara wands) means you can’t dip back into the bottle or tube, so you also require another vessel, or you are defeating the purpose – this may be why they are difficult to find, because a “system” of some sort needs to be in place, not just a disposable brush. Continue Reading…