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"My Dad always told me,
I had an awful lot to say."            Leslie
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Leslie's SpaEd Blog

Tag Archives: Trends

12 Most Breathtaking Stories to Tell Your Customers – Re-Blog

  We’re BIG believers in story-telling at Spas2b, and you may remember our 2-Part blog titled Your Story, Their Journey earlier this year. Modern business requires that we build relationships through engagement and story-telling. When I came across this blog written by Doug Rice, I had to pass it along, because it is a fantastic guide to telling your story in a way that really does build the relationship and engage the heart of the listener, and it carries the important message:  ‘Always be the hero of the story you’re telling’   12 Most Breathtaking Stories If you know anything about me, you know that I am huge proponent of applying the notion of storytelling to business. Continue Reading…

2 ‘No Fail’ Employee Retention Strategies

  The available positions in a spa business are limited by the number of people who are required to do the job.  As you move upwards to the top of your spa organizational chart, the numbers of those who plan, manage and oversee the work, decreases.  Continue Reading…

5 Hard Skills Spa Management cannot Ignore

    Whether you are currently in a spa management position, or are an aspiring Spa Manager, these core competencies are 5 of the skills considered to be among the most important ‘hard skills’ a Spa Manager needs to possess, as revealed in a 2012 Report on the state of Spa Management education worldwide.  Continue Reading…

10 Free, Fast & Fun Online Business Links we LOVE!

  Whether it’s social networking, upgrading your website, creating press releases, power point displays or writing articles, there are always a million reasons why you’ll need these links…Enjoy!   The Freebies start here    1.  Website Analysis:  Google Analytics analyses everything on your website from daily visits, traffic type, time on site, and so much more.  Continue Reading…

2013 Top 10 Consumer Trends – Part 1

  At the end of each year, we are always flooded with trend reports galore!  And who doesn’t love to hear from the experts on what’s in store for the New Year?  The Trendwatching.com report always intrigues me and challenges me to find ways to SPAdapt these consumer trends and new expectations to the spa industry.  Continue Reading…

2013 Top 10 Consumer Trends – Part 2

  Part 1 of this Consumer Trends blog covered the first 5 trends to watch according to Trendwatching.com.  The next 5 are as equally compelling…but don’t think you can handle them all; choose your favorite(s) and remember it’s a work in progress…     6. Continue Reading…

Get a go-go on Global !

  If I had to give one piece of advice to those who wish to go global, it would be: Commit wholly to your global brand…being a bit global, doesn’t really work    Networking with similar businesses that have gone global is a great idea, and when you do this, you will probably hear that looking for the most important global problems that need to be solved, will always spell massive potential…but even then, it can be more challenging than expected. Continue Reading…

Spa Directors…Proof or Potential? Part 1 of 3

      This Part 1 of our 3-part series on Spa Directors, is targeted to both those who are in the formative stages of their careers, as well as those who are continuing the climb.  See Part 2: Spa Director Training, Education & Expertise Although the Spa Director’s Job Description is an ever-expanding list of job challenges and not suited to just anyone, I speak from experience that it is one of the most exciting and rewarding careers imaginable.  Continue Reading…

Spa Director Training, Education & Expertise – Part 2 of 3

    In Part 1: Spa Directors…Proof or Potential? of this 3-part series, we discussed what a Spa Director may need to consider when contemplating their career path and the importance of demonstrating both ’Proof’ and ’Potential’.  Understanding the credentials you will have to achieve in order to prove yourself as a candidate for spa management, as well as the upward potential you will continually need to demonstrate during your climb, will absolutely determine your future success. Continue Reading…

Stand out and get talked about!

  Now more than ever, your excellent spa services must be accompanied by imaginative ideas that will cause a stir and make you STAND OUT AND GET TALKED ABOUT!  My inspiration for this blog came from these fascinating Facebook Pages: Old Moss Womans Secret Garden , Suzi Homefaker, and Junk in the Truck. Continue Reading…