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Category Archives: Spa Directors

Service Margin Analysis

  Look ahead towards change and improvement Understanding which of your services have a good level of profitability and which ones do not is paramount to the success of your business. This information can be included in the development of … Continue reading →

Staff Compensation

A question submitted to Spas2b: I know that what you pay your staff is the most important expense category, but how do you match up what employees want with what you can afford to pay?   Our Response: Sometimes you … Continue reading →

Stop Confusing What is Wanted (Expected), with What Actually Works!

  Do any of these examples look familiar to you?   What is Wanted / Expected What Actually Works 50% or more commission on full price of service… Hourly wage, supplemented with service incentives, based on performance, costs backed out. … Continue reading →

Top 10 Best Spa Practices

Monitor Top 3 Priorities 1.  Staffing – Maintain a deep pool of talent with ongoing recruiting, evaluations and fine-tuning. 2.  Finances – Compare service and retail projections to actuals – weekly, monthly and annually. 3.  Customer Attraction – Graph your seasonality … Continue reading →

Top 10 Challenges

Face these challenges with a smile!   Problem Why it Happens How to Solve it Employees don’t do what you want them to do Because you haven’t shown them how to do it Open your mouth often and talk to … Continue reading →

The Spa Director’s Ever-Expanding Job Description

How are you Managing? Like any Management position, a successful Spa Director develops with education and experience that addresses both their life and business skills. The Director needs to be “equipped” with the best industry-specific practices and guidelines in order … Continue reading →

Customers buy Relationships, Employees buy Opportunities…

  Are you selling Relationships and Opportunities? Our clients are looking for value, results and convenience. But on a deeper level, and perhaps more importantly, they want to enjoy pleasurable relationships that provide them with a sense of belonging and … Continue reading →

Key Functional Areas you need to Monitor

Today, service excellence decides who stays and who goes. It’s your #1 Competitive Asset Thinking up ways to delight your clients is fun, and personally rewarding!  Brainstorm regularly with your staff, but also have them continually assess their own accomplishments in … Continue reading →

Energy Management for Workplace Vitality!

by Jill Cressy Stress is Here The complexity of our world is increasing with higher competition, greater demands and more responsibilities. In the workplace, there is much bubbling up, with many feeling overwhelmed, burdened and on tilt. We attempt to … Continue reading →

YOUR New Normal: What does it mean to your Business?

  Many have become more conscious about spending, not necessarily because they have to, but because they feel less secure about the future.    There’s much talk about the “New Normal”- what exactly does it mean to your business?  Use your … Continue reading →