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Tag Archives: Marketing

Cancer Care in the Spa

Face of beautiful Asian woman crying after shaving her hair Written by Spas2b Guest Author, Morag Currin Introduction All around the world, there is a huge interest in changing the way people are taking care of themselves.  There is a much stronger consciousness when it comes to taking care of … Continue reading →

New 2015 Trends, or an Age-old Philosophy?

MP900437312Its Trends time…is that time for big change? With the flood of information rushing down the pipes on what’s new and trending; you may be scurrying to identify which predictions you should ‘jump on’, how to do that, and when. … Continue reading →

4 Ways to Calculate Client Value and Grow your Business

1290130_money_1  Not all clients hold the same (potential) value when it comes to your business.  So it’s important to consider why you might be handling a client you only see twice a year, the same way you are handling a client … Continue reading →

Brand Research misses the Real Reasons People Buy – Re-Blog

The Distraction of Data By: Douglas Van Praet In the latest in his series on neuroscience and marketing, Douglas Van Praet discusses why traditional research on “brand awareness” misses what really drives a buy, and the power of positive and … Continue reading →

Spa Start Ups: Spa Management’s biggest threat?

  My sources have been pointing to a fairly significant upswing in spa entrepreneurs coming back on-stream, and in this recent study I unearthed at Small Business Trends, a research report conducted in 2012 by Global Entrepreneurship Monitor (GEM) was highlighted.  … Continue reading →

3 Ways Spa Management should be using Social Media – Re-Blog

3 Kinds of Facebook Posts that Get Crazy Likes and Comments by Janet Johnson Creating content isn’t easy. Coming up with great ideas & knowing exactly what to post — not easy. In fact, it’s such a struggle for some … Continue reading →

Should 60 minute Spa Treatments become 75 minutes?

    A question submitted to Spas2b: We are just doing our menu of services and have always thought we should book on the hour and complete the service in 50 minutes to still allow for clean up, etc. within … Continue reading →

Top 10 Signage ideas to boost Spa Sales

    In-house signage will help you and your staff do your jobs even better.  If you are opening or renovating a Spa, put signage on your task list…and in your budget.   An effective signage program shouldn’t be an afterthought  Signage is … Continue reading →

10 Free, Fast & Fun Online Business Links we LOVE!

  Whether it’s social networking, upgrading your website, creating press releases, power point displays or writing articles, there are always a million reasons why you’ll need these links…Enjoy!   The Freebies start here    1.  Website Analysis:  Google Analytics analyses … Continue reading →

Get a go-go on Global !

  If I had to give one piece of advice to those who wish to go global, it would be: Commit wholly to your global brand…being a bit global, doesn’t really work    Networking with similar businesses that have gone … Continue reading →